August 3, 2023

Online Share Trading: Apple & Amazon Move The Markets!

August 3, 2023

Trade Amazon & Apple. This image shows the CMTrading app related to an article about online share trading.

Discover how to trade Amazon and Apple.

The 2023 midyear earnings season continues its steady progress, with the period accelerating significantly this week. So far, the Q2 cycle has been positive, reassuring investors and boosting overall market sentiment.

This week, several notable companies, including Amazon (AMZN) and Apple (AAPL), are scheduled to report their earnings. Both companies will release their reports after the market’s close on Thursday, August 3rd. Year-to-date, both Amazon and Apple stocks have shown remarkable recoveries, outperforming the general market by a considerable margin.

However, the expectations leading into their respective releases for Online Share Trading are worth examining in more detail.


Analysts have maintained relatively conservative earnings expectations for the quarter, which have remained unchanged at $0.34 per share over the last few months. Despite this, the market heavyweight is expected to witness a robust recovery, with the projected value representing a remarkable 240% improvement in earnings compared to the year-ago quarter.


For the upcoming release, Apple’s earnings estimate stands at $1.19 per share, showing a slight bullish increase of 0.8% over the past 60 days. The company’s earnings are predicted to contract modestly by 1% from the year-ago quarter.

Online Share Trading – Trading Apple (AAPL) – A Guide and 5 Recent Innovations

Apple Inc. (AAPL) is one of the world’s most valuable and influential technology companies. It has consistently been at the forefront of innovation, producing iconic products such as the iPhone, iPad, and MacBook.

For investors looking to trade Apple stock, there are several key factors to consider. In this guide, we will explore some strategies for trading Apple and discuss five recent innovations the company has made in the past five years.

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Trading Apple (AAPL):

Research and Analysis: Before engaging in any trading activity, conduct thorough research on Apple and the broader technology sector. Analyze the company’s financials, historical stock performance, and growth prospects. Stay updated with the latest news and events that may impact Apple’s stock price.

Technical Analysis: Use technical indicators and chart patterns to identify potential entry and exit points for your trades. Technical analysis involves studying historical price movements to predict future trends and price action.

Diversification: Consider diversifying your portfolio to mitigate risk. While Apple may be an attractive investment, it’s essential not to put all your eggs in one basket. Spread your investments across various industries and asset classes.

Risk Management: Set clear risk parameters for your trades. Determine how much you are willing to risk on each trade and use stop-loss orders to limit potential losses.

Keep Emotions in Check: Trading can be emotional, especially during periods of market volatility. Develop a trading plan and stick to it, avoiding impulsive decisions driven by fear or greed.

Five Recent Innovations by Apple (2018-2023):

iPhone X and Face ID (2017): Apple revolutionized the smartphone industry with the introduction of the iPhone X, featuring a bezel-less display and Face ID facial recognition technology. This innovation set a new standard for mobile devices and significantly influenced competitors’ designs.

Apple Watch Series 4 (2018): The Apple Watch Series 4 brought groundbreaking health features, including an ECG app and fall detection. It further solidified Apple’s position as a leader in wearable technology, making the watch a valuable health monitoring tool.

A12 Bionic Chip (2018): Apple’s A12 Bionic chip marked a significant leap in mobile processing power and efficiency. This chip, used in iPhone models, delivered enhanced performance, improved graphics, and more advanced AI capabilities.

Services Expansion (2019 – Present): Apple made a strategic shift towards expanding its services offerings, launching Apple TV+, Apple Arcade, and Apple News+ in 2019. This diversification beyond hardware products has helped Apple tap into recurring revenue streams and build customer loyalty.

M1 Chip (2020): Apple’s M1 chip, designed for Mac computers, represented a groundbreaking transition from Intel processors to Apple’s own silicon. The M1 chip delivered impressive performance and energy efficiency, boosting the overall capabilities of Mac devices.

Online Share Trading with Apple can be an exciting opportunity, but it comes with inherent risks. It is crucial to approach trading with careful consideration, disciplined strategy, and an awareness of market trends. As with any investment, seeking professional financial advice and staying informed about market dynamics is essential to make informed decisions.

In conclusion, Apple’s innovations and market influence make its stock a popular choice for traders.

Nevertheless, thorough research, risk management, and a balanced investment approach are crucial elements to successful trading. By staying updated on both market trends and Apple’s ongoing advancements, traders can position themselves strategically and make well-informed decisions when trading AAPL.

Trading Amazon (AMZN): A Comprehensive Guide and 5 Recent Innovations Inc. (AMZN) is a global e-commerce giant that has revolutionized the way people shop online. As one of the largest and most influential companies in the world, trading Amazon stock can be an enticing opportunity for investors. In this guide, we will explore strategies for trading Amazon and highlight five significant innovations the company has introduced in the past five years.

Trading Amazon (AMZN):

Fundamental Analysis: Before trading Amazon stock, conduct in-depth fundamental analysis. Evaluate the company’s financials, revenue growth, profit margins, and market position. Additionally, consider macroeconomic factors and industry trends that could impact Amazon’s performance.

Technical Analysis: Utilize technical indicators and chart patterns to identify potential entry and exit points. Technical analysis involves studying historical price movements to predict future trends and price action.

Earnings Reports and News: Stay informed about Amazon’s quarterly earnings reports and any significant news events that might affect the company’s stock price. Earnings releases often have a substantial impact on stock movements.

Risk Management: Set clear risk parameters for your trades. Determine the amount you are willing to risk on each trade and use stop-loss orders to protect your capital from significant losses.

Long-term Perspective: Consider taking a long-term investment approach for Amazon, as the company’s growth potential extends beyond short-term price fluctuations. Amazon has a history of reinvesting profits into new ventures and innovations, which may pay off over time.

Five Recent Innovations by Amazon (2018-2023):

Amazon Go (2018): Amazon launched its cashier-less convenience stores, Amazon Go, in 2018. These stores use advanced technologies such as computer vision, sensor fusion, and deep learning algorithms to allow customers to shop without the need for traditional checkout processes.

Alexa and Echo Devices (2014 – Ongoing): Amazon’s smart virtual assistant, Alexa, along with its range of Echo devices, has transformed the way people interact with technology in their homes. These devices respond to voice commands, control smart home devices, and provide information and entertainment services.

Amazon Prime Video Originals (2015 – Ongoing): Amazon invested heavily in original content for its Prime Video streaming service. This includes producing acclaimed TV shows and movies, gaining recognition in the entertainment industry and increasing the appeal of Amazon Prime membership.

Acquisition of Whole Foods Market (2017): In a bold move into the grocery industry, Amazon acquired Whole Foods Market in 2017. This acquisition provided Amazon with a significant physical presence and access to a new customer base, accelerating its foray into the grocery delivery and pickup market.

Amazon Web Services (AWS) Innovations (Ongoing): Amazon’s cloud computing platform, AWS, continuously introduces innovative services and solutions for businesses and developers. These include advancements in machine learning, data analytics, and internet of things (IoT) technologies.

Trading Amazon requires a comprehensive understanding of the company’s business model, market dynamics, and ongoing innovations. By combining fundamental and technical analysis with a long-term perspective, traders can make informed decisions and navigate the complexities of trading AMZN.

As with any investment, it is essential to exercise caution and manage risk prudently. Trading Amazon stock can be rewarding, but it also comes with inherent risks associated with the stock market’s volatility and unforeseen events that may impact the company’s performance. Engaging in continual research and staying updated on Amazon’s innovations and market trends will provide valuable insights for successful trading of AMZN.

Earnings season refers to the period during which publicly traded companies release their quarterly financial results to the public. In the United States, earnings seasons typically occur four times a year and coincide with the end of each quarter. The reporting periods are known as Q1 (January to March), Q2 (April to June), Q3 (July to September), and Q4 (October to December).

During earnings season, companies publish their earnings reports, which include key financial metrics such as revenue, net income, earnings per share (EPS), and other relevant data. These reports offer insights into a company’s financial health, growth, and future prospects.

Investors and traders closely monitor earnings releases as they can significantly impact a company’s stock price and overall market sentiment.

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How To Trade Company Earnings:

Online Share Trading during company earnings can be an exciting yet challenging endeavor, as it involves making predictions about how the market will react to the financial results. Here are some strategies traders commonly use during earnings season:

Earnings Estimates Analysis: Before the earnings release, analysts and financial experts provide earnings estimates based on their projections of the company’s performance. Traders compare these estimates with the actual results to gauge if the company has met, exceeded, or fallen short of expectations.

Volatility Trading: Earnings reports often lead to increased volatility in a company’s stock price. Traders may take advantage of this volatility by implementing strategies like straddles or strangles, which involve buying both call and put options to profit from significant price movements.

Directional Bias Trading: Traders might take a directional bias based on their analysis of the company’s performance and market sentiment. For example, if they expect positive earnings surprises, they may take bullish positions, and vice versa for negative surprises.

Post-Earnings Drift: Studies have shown that stocks often experience a price drift after the earnings release. If a company’s earnings beat expectations, the stock may continue to rise over the following days or weeks. Traders may take advantage of this post-earnings drift by holding onto positions after the initial price reaction.

Earnings Season Strategies: Some traders adopt systematic approaches for trading earnings season, utilizing specific criteria to select stocks and manage risk. These strategies often involve a combination of technical and fundamental analysis.

Pre-Earnings and Post-Earnings Trades: Traders may take positions in the days leading up to the earnings release (pre-earnings) or after the announcement (post-earnings). Pre-earnings traders aim to capture potential price movements ahead of the report, while post-earnings traders wait for the dust to settle after the initial market reaction.

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Risks and Considerations:

Trading company earnings can be lucrative, but it also carries inherent risks. Stocks can experience sharp and unpredictable price swings during this period, leading to potential losses if not managed properly. Moreover, unexpected earnings surprises can trigger significant market reactions, leading to “gap” openings that may catch traders off guard.

As with any trading strategy, risk management is essential. Traders should carefully plan their positions, set stop-loss orders, and avoid overexposing their capital.

Additionally, trading during earnings season requires careful attention to both technical and fundamental analysis, as well as a willingness to adapt to rapidly changing market conditions.

Overall, trading company earnings can offer valuable opportunities for skilled traders who are willing to conduct thorough research, stay informed, and implement effective risk management strategies.

How CMTrading Trading Signals Can Help You

If you’re a trading beginner, the vast and intricate world of financial markets might seem overwhelming. But fear not! CMTrading Trading Signals are designed with beginners in mind, offering an excellent starting point on your trading journey.

1. Simplified Decision Making: Trading signals analyze heaps of data and present the findings in a user-friendly format. As a beginner, you won’t need to grapple with complex charts and indicators. Just follow the signals and make informed decisions.

2. Learn While You Earn: CMTrading Trading Signals serve as valuable educational tools. As you follow the signals, you’ll begin to understand how market movements work, gradually building your trading acumen.

3. Emotion-Free Trading: Emotions can wreak havoc on your trading decisions. By relying on trading signals, you can avoid the trap of emotional trading and stick to a disciplined approach.

4. Diversification Opportunities: The signals cater to various financial instruments, from stocks to currencies, commodities, and cryptocurrencies. This diversity allows you to explore different markets without the need for extensive research.

5. Time-Efficient: Trading signals save you time. You won’t have to spend hours analyzing charts and reading financial news. Instead, you can focus on honing your trading skills and managing risk.

For further information and inquiries about trading or partnership opportunities, visit

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Ready to start Online Trading? Open an account today        

Join CMTrading, the largest and best-performing broker in Africa, and discover more opportunities with an award-winning broker. Register here to get started            

Follow us on Facebook, Instagram, LinkedIn, Twitter, and YouTube 

Trading involves a significant risk of loss and is not suitable for all investors. It’s important to understand the risks and seek advice from an independent financial advisor if necessary.

The information provided here does not constitute investment advice.



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